Hi, yes it is a counted cross stitch pattern. If you tap on the title of the pattern below the picture, it will take you to a different screen that lists the floss you need to complete the pattern.
I know it's counted cross stitch and NOT a stamped project because beside the list of floss, it recommends the type of Fabric you could use for the pattern and purchase. A stamped pattern would have the fabric come with the pattern.
Nice looking pattern!
I'm not an employee but one of the stitchers on the ECS "chat" messageboard. Have fun! :)

Hello,

This is just a counted cross stitch pattern and the supplies needed for it would have to be purchased separately. We sell many different products on our website and the best way to tell what a certain product is, is to look at the “Product Type” information that is located to the right of the picture of the product on our website. Below are the categories and an explanation about them.

Product Type: Cross Stitch Patterns - means it's just a counted cross stitch design and the supplies will have to be purchased separately for it. Sometimes, the supplies are listed in the Supply list right underneath the picture of the pattern. So, if you choose, you can purchase the floss and the fabric for the design all at the same time. Or you can purchase just the floss colors that you need based on your stash at home.

Product Type: Cross Stitch Kit - means it's a counted cross stitch kit that comes with everything you will need to stitch that design. The name of the manufacturer for the kit will be given as well, such as Dimensions, Janlynn and Riolis.

Hope this helps!

~Morgan @ ECS